Marketing

Home of the Center for Services Leadership, the Department of Marketing supports the B.S. major and Ph.D. concentration in Marketing, and hosts the W. P. Carey MBA specialization: Strategic Marketing and Services Leadership.

Contact

Office: BAC 460

Mailing Address:
Main Campus PO BOX 874106 Tempe, AZ 85287-4106

Phone: 480-965-3621

Fax: 480-965-8000

Email: wpcareymkt@asu.edu

Mail Code: 4106

Name
Laurel Anderson
Associate Professor

Laurie Anderson’s research centers on Transformative Service Research (TSR) and consumer well-being, especially related to social justice, vulnerability, culture and health.

480-965-3261
BAC 483
Professor Emeritus
602-543-6208
FAB N160
Joseph Bertoletti
Faculty Assoc
BUSINESS ADMINSTRATION
Mary Bitner
Emeritus Professor

Mary Jo Bitner is one of the founders of the service marketing discipline, committing her career to the study of customer satisfaction, customer-employee interactions, servicescapes, and technology delivered service.

480-965-1992
BAC 451
Professor Emeritus
480-965-4088
BAC 455
Robert Cialdini
Professor Emeritus

Cialdini's research interests include persuasion and compliance, altruism, and the tactics of favorable self-presentation.

480-967-6070
PSY 245
John Dietrich
Lecturer Senior

John Dietrich has spent nearly 20 years in sales, marketing, and business-to-business roles.

Xiaodan Dong
Clinical Assoc Professor

Pages

Name
Rose Bohler
Business Ops Specialist Sr
480-965-0445
BAC 497
Sienna Cadena
Laboratory Coordinator
400 E Lemon St BAC 440
Business Operations Manager
480-965-9051
BAC 465
Elana Kutz
Director, Sports Business Program
480-965-1253
BAC 427
Name
Professor Emeritus
602-543-6208
  
Mary Bitner
Emeritus Professor
 
480-965-1992
  
Professor Emeritus
480-965-4088
  
Robert Cialdini
Professor Emeritus
 
480-967-6070
  
John Lastovicka
Emeritus Professor
480-965-0031
  
Name
Laurel Anderson
Associate Professor

Laurie Anderson’s research centers on Transformative Service Research (TSR) and consumer well-being, especially related to social justice, vulnerability, culture and health.

480-965-3261
BAC 483
Professor Emeritus
602-543-6208
FAB N160
Joseph Bertoletti
Faculty Assoc
BUSINESS ADMINSTRATION
Mary Bitner
Emeritus Professor

Mary Jo Bitner is one of the founders of the service marketing discipline, committing her career to the study of customer satisfaction, customer-employee interactions, servicescapes, and technology delivered service.

480-965-1992
BAC 451
Professor Emeritus
480-965-4088
BAC 455
Rose Bohler
Business Ops Specialist Sr
480-965-0445
BAC 497
Stephen Brown (MKT/CSL)
Professor Emeritus

Brown's primary research interest is in the area of services marketing and management.

480-236-4303
BAC 440B
Sienna Cadena
Laboratory Coordinator
400 E Lemon St BAC 440

Pages