Department of Marketing - News and Announcements
News and Announcements
The Department of Marketing is pleased to welcome a new faculty member to the W. P. Carey family: Sunghoon Kim, Assistant Professor. Joining us from the Smeal College of Business at Pennsylvania State University, Dr. Kim will teach both undergraduate and graduate courses in marketing.
Beginning in fall 2014, the Bachelor of Science in Marketing degree will offer a second concentration area: professional sales. The concentration in professional sales will equip marketing students with critical sales skills in communication, negotiation, relationship building, and more. In addition, W. P. Carey BA and BS students can now pursue a Certificate in Professional Sales. Covering the processes involved in building and sustaining successful sales relationships, the Certificate in Professional sales will give undergraduate students the skills they need to manage and lead a sales team and organization.
Dr. Len Berry has received the inaugural W. P. Carey School of Business Outstanding Doctoral Alumni Award, to be presented at the W. P. Carey Homecoming Alumni Hall of Fame event in October 2014. Dr. Berry is a graduate of the W. P. Carey marketing doctoral program, and holds titles of University Distinguished Professor, Regents Professor, M.B. Zale Chair in Retailing and Marketing Leadership, and Presidential Professor for Teaching Excellence at Texas A&M University.