Bin Gu

Associate Dean
Administrative
TEMPE Campus
Mailcode
4606
Professor
Faculty
TEMPE Campus
Mailcode
4606

Biography

 

 

Education

  • PhD  Wharton School of the University of Pennsylvania, 2002
  • MA  Wharton School of the University of Pennsylvania, 2001
  • BS  Shanghai Jiaotong University, 1995 

Research Interests

  • Online Social Media
  • User-Generated Contents
  • Digital Business Strategy
  • IT Governance

Publications

  • Xueming Luo, Bin Gu, Jie Zhang, Chee-Wei Phang 2016, “ Expert Blogs and General Consumer Perceptions of Competing Brands,” forthcoming in MIS Quarterly
  • Zheng Fang, Bin Gu, Xueming Luo, Yunjie Xu, 2015, “Quantifying the Dynamic Sales Impact of Location-Based Mobile Advertising Technologies,” Information Systems Research 26(3)
  • Indika Dissanayake, Jie Zhang, Bin Gu, 2015, Divide the Task and Multiply the Success: The Effect of Resource Distribution and Alignment on Team Performance in Online Crowdsourcing Contests, Journal of Management Information Systems 32(2)
  • Zhiqiang Zheng, Paul Pavlou, Bin Gu, 2014, "Latent Growth Modeling in Information Systems: Theoretical Extensions and Practical Applications," Information Systems Research 25(3), 547-568
  • Bin Gu, Prabhudev Konana, Michelle Chen, 2014, “The Allure of Homophily: Evidence from Investor Responses on Virtual Communities,” Information Systems Research 25(3), 604-617.
  • *Bin Gu, Qiang Ye, 2014, “First Step in Social Media - Measuring the Influence of Online Management Responses on Customer Satisfaction,” Production and Operations Management 23(4), 570-582.
  • Jaehong Park, Bin Gu, Alvin Leung, Prabdudev Konana, 2014, “An Investigation of Information Sharing and Seeking Behaviors in Online Investment Communities,” Computers in Human Behavior, 31, 1-12.
  • Jaehong Park, Prabhudev Konana, Bin Gu, Raj Raghunathan, Alok Kumar, 2013, “Information Valuation and Confirmation Bias in Virtual Communities: Evidence from Stock Message Boards,” Information Systems Research, 24(4) 1050-1067.
  • Xinxin Li, Bin Gu, Hongju Liu, 2013, “Price Dispersion and Loss Leader Pricing: Evidence from the Online Book Industry,” Management Science, 59(6) 1290-1308
  • Bin Gu, Qian Tang, Andrew B. Whinston, 2013, “The Influence of Online Word-of-Mouth on Long Tail Formation,” Decision Support Systems, 56, 474–481
  • Qian Tang, Bin Gu, Andrew B. Whinston, 2012, “Content Contribution for Revenue Sharing and Reputation in Social Media: A Dynamic Structural Model,” Journal of Management Information Systems 29(2) 41-76
  • Bin Gu, Jaehong Park, Prabhudev Konana, 2012, “The Impact of External Word-Of-Mouth Sources on Retailer Sales for High Involvement Products,” Information Systems Research, 23(1) 182-196.
  • Bin Gu, Prabhudev Konana, Michelle Chen, 2012, “Identifying Consumer Consideration Set at Purchase Time from Aggregate Purchase Data in Online Retailing,” Decision Support Systems, 53(3) 625-633.
  • Jaehong Park, Bin Gu, HoonYoung Lee, 2012, “The Relationship Between Retailer-Hosted and Third-party Hosted WOM Sources and Their Influence on Retailer Sales,” Electronic Commerce Research and Application, 11(3) 253-261
  • Ling Xue, Gautam Ray, Bin Gu, 2011, “Environmental Uncertainty and IT Infrastructure Governance: A Curvelinear Relationship,” Information Systems Research, 22(2) 389-399.
  • Qiang Ye, Rob Law, Bin Gu, Wei Chen, 2011, “The Influence of User Generated Content on Traveler Behavior: An Empirical Investigation on the Effects of e-Word-of-Mouth to Hotel Online Bookings,” Computers in Human Behavior, 27(2) 634-639
  • Qiang Ye, Guoxin Li, Bin Gu, 2011, “A Cross-Cultural Validation of the Web Usage-related Lifestyle Scale: An Empirical Investigation in China,” Electronic Commerce Research and Application, 10(3), 304-312.
  • Wenjing Duan, Bin Gu, Andrew B. Whinston, 2009, “Informational Cascades and Software Adoption on the Internet: An Empirical Investigation,” MIS Quarterly, 33(1) 23-48.
  • Qiang Ye, Rob Law, Bin Gu, 2009, “The Impact of Online User Reviews on Hotel Room Sales,” International Journal of Hospitality Management, 28(1) 180-182 (Most Cited International Journal of Hospitality Management Articles).
  • Wenjing Duan, Bin Gu, Andrew B. Whinston, 2008, “Do Online Reviews Matter? - An Empirical Investigation of Panel Data,” Decision Support Systems, 45(4) 1007-1016 (Most Cited Decision Support Systems Articles).
  • Wenjing Duan, Bin Gu, Andrew B. Whinston, 2008, “The Dynamics of Online Word-of-Mouth and Product Sales - An Empirical Investigation of the Movie Industry,” Journal of Retailing, 84(2) 233-242 (Journal of Retailing Top Cited Article Award 2007-2011)
  • Bin Gu, Prabhudev Konana, Balaji Rajagopalan, Michelle Chen, 2007, “Competition among Virtual Communities and User Valuation: the Case of Investor Communities,” Information Systems Research, 18(1) 68-85 (2008 ISR Best Published Paper Award)
  • Eric Clemons, Rick Spitler, Bin Gu, Panos Markopoulos, 2005, “Information, Hyperdifferentiation, and Delight: The Value of Being Different,” in The Broadband Explosion: Thinking about a Truly Interactive World. Harvard Business School Press.
  • Eric K. Clemons, Bin Gu, 2003, “Justifying Contingent Information Technology Investments: Balancing the Need for Speed of Action with Certainty before Action,” Journal of Management Information Systems, 20(2) 11-48.
  • Eric K. Clemons, Lorin M. Hitt, Bin Gu, Matt E. Thatcher, and Bruce W. Weber, 2002, “Impacts of the Internet on Financial Services: A Quantitative Analysis of Transparency, Differential Pricing and Disintermediation,” Journal of Financial Service Research, 22(1-2) 73-90
  • Eric K. Clemons, Bin Gu, Karl R. Lang, 2002, “Newly Vulnerable Markets in an Age of Pure Information Products: an Analysis of Online Music and Online News,” Journal of Management Information Systems, Winter 2002–3, 19(3) 17–41.

Courses

Spring 2017
Course NumberCourse Title
CIS 515Business Analytics Strategy
DBA 701MacroECN Policy in Global Envi
DBA 702Glob FIN Sys Mkt & Institution
DBA 709Finance and Law
DBA 711Finanacial Innovations
DBA 712Econ & Finance Domestic Module
DBA 723Seminar:Research in Action III
DBA 799Dissertation
Fall 2016
Course NumberCourse Title
CIS 591Seminar
DBA 702Glob FIN Sys Mkt & Institution
DBA 708Corporate FIN and Governance
DBA 710Financial Decision Making
DBA 713Adv Topics in Strategy Mgt Dom
DBA 715Current Trends Europe Module
DBA 722Seminar: Research in Action II
DBA 723Seminar:Research in Action III
DBA 799Dissertation
Summer 2016
Course NumberCourse Title
DBA 707Risk Management
DBA 722Seminar: Research in Action II
Spring 2016
Course NumberCourse Title
CIS 515Business Analytics Strategy
CIS 575Emerging Technologies
DBA 706Strategic Visioning Leadership
DBA 708Corporate FIN and Governance
DBA 713Adv Topics in Strategy Mgt Dom
Fall 2015
Course NumberCourse Title
CIS 591Seminar
Spring 2015
Course NumberCourse Title
CIS 591Seminar
CIS 791Seminar
Fall 2014
Course NumberCourse Title
CIS 591Seminar
Spring 2014
Course NumberCourse Title
CIS 591Seminar
Fall 2013
Course NumberCourse Title
CIS 591Seminar
Spring 2013
Course NumberCourse Title
CIS 591Seminar
CIS 791Seminar

Honors/Awards

  • W. P. Carey Faculty Research Award, 2016
  • Best Associate Editor Award, MIS Quarterly 2014
  • Emerald Management Reviews Citations of Excellence Awards, 2012, 2014
  • Journal of Retailing Top Cited Article, 2007-2011
  • Information Systems Research Best Published Paper Award, 2008
  • International Conference on Information Systems Best Paper in Track Award, 2007

Editorships

  • Senior Editor  MIS Quarterly, 2015-2017
  • Associate Editor  Information Systems Research, 2012-2016
  • Associate Editor  Decision Support Systems, 2014-2016
  • Associate Editor  International Conference on Information Systems 2007, 2010, 2011, 2012, 2014, 2015, 2016
  • Program Committee  INFORMS Conference on Information Systems and Technology 2006, 2007, 2008, 2010, 2011, 2012, 2013, 2014, 2015, 2016
  • Associate Editor  MIS Quarterly, 2012-2014
  • Associate Editor  Information Systems Research 

Work History

Associate Dean, W. P. Carey China Programs, Arizona State University, 2016-present Professor, Department of Information Systems, Arizona State University, 2015-present Co-Director, W. P. Carey DBA Program in China, Arizona State University, 2014-2016 Associate Professor, Department of Information Systems, Arizona State University, 2012-2015 Instructor/Assistant Professor, Information, Risk & Operations Management Department, University of Texas at Austin, 2002-2012 Consultant, Arthur Andersen  Shanghai Office, 1995-1997

Board

  • Conference Co-Chair — Workshop on Information Systems Economics, 2011
  • Conference Co-Chair — Sixth Symposium on Statistical Challenge in Electronic Commerce Research, 2010 
  • Track Chair — Pacific-Asia Conference on Information Systems, 2009