Charles Giles

Professor of Practice
Faculty
TEMPE Campus
Mailcode
4106
Professor of Practice
Faculty
TEMPE Campus
Mailcode
4106

Biography

Charles (Bret) Giles is a professor of practice focused in digital, data-driven and social media marketing. He joined the W. P. Carey School of Business in 2010. 

In addition to teaching, Mr. Giles is the co-founder of Audacious Studios, a marketing incubator with four specialized agencies focused in performance marketing, digital product design and development, customer experience and influencer marketing. His career spans over 30 years both in B2B and B2C sectors and working with both agencies and brands.

Mr. Giles has been recognized as the 2010 Arizona Small Businessperson of the Year by the United States Small Business Administration.

 

Education

B. S. Marketing, Arizona State University

Courses

Spring 2018
Course NumberCourse Title
MKT 440Creating Digital Experiences
MKT 450Social Media and Content Mkt
MKT 494Special Topics
MKT 591Seminar
Fall 2017
Course NumberCourse Title
MKT 440Creating Digital Experiences
MKT 450Social Media and Content Mkt
MKT 494Special Topics
Spring 2017
Course NumberCourse Title
MKT 440Creating Digital Experiences
MKT 450Social Media and Content Mkt
MKT 494Special Topics
MKT 591Seminar
Fall 2016
Course NumberCourse Title
MKT 440Digital Marketing in Practice
MKT 450Social Media and Content Mkt
MKT 494Special Topics
Spring 2016
Course NumberCourse Title
MKT 440Digital Marketing in Practice
MKT 450Social Media and Content Mkt
MKT 494Special Topics
MKT 591Seminar
Fall 2015
Course NumberCourse Title
MKT 440Digital Marketing in Practice
MKT 450Social Media and Content Mkt
MKT 494Special Topics
Spring 2015
Course NumberCourse Title
MKT 440Digital Marketing in Practice
MKT 450Social Media and Content Mkt
MKT 591Seminar
Fall 2014
Course NumberCourse Title
MKT 440Digital Marketing in Practice
MKT 450Social Media and Content Mkt
Spring 2014
Course NumberCourse Title
MKT 440Digital Marketing in Practice
MKT 450Social Media and Content Mkt
MKT 591Seminar
Fall 2013
Course NumberCourse Title
MKT 440Digital Marketing in Practice
MKT 450Social Media and Content Mkt

Honors/Awards

2010 United States Small Business Administration Arizona Small Business of the Year award
Fortune Magazine "Best Bosses" Award
 

Professional Associations

<p>Member, Arizona State University Alumni Association Board of Directors<br /> Member, Intermountain Centers Board of Directors (Tucson, AZ)</p>

Work History

<p>Arizona State University: 2010-present<br /> Co-Founder, Sitewire&nbsp; &nbsp; &nbsp; www.sitewire.com&nbsp;<br /> Co-Founder, August United&nbsp; &nbsp; &nbsp; www.augustunited.com&nbsp;<br /> Co-Founder, Big Bounce&nbsp; &nbsp; &nbsp;www.bigbounce.co<br /> Co-Founder, Tailwind&nbsp; &nbsp; &nbsp;www.findyourtailwind.com<br /> Co-Founder, Cast &amp; Hue&nbsp; &nbsp; &nbsp;www.castandhue.com</p>

Board

Arizona State University Alumni Association, Board of Directors (Tempe, AZ)

Intermountain Centers for Human Development, Board of Directors (Tucson, AZ)

Industry Positions

Audacious Studios, Co-Founder

Sitewire, Co-Founder

Cast & Hue, Co-Founder

Tailwind, Co-Founder

August United, Co-Founder

Big Bounce, Co-Founder

ShopTab, Co-Founder

MicroAge, Director of National Marketing

SkyMall, Director of Marketing