Marketing
Home of the Center for Services Leadership, the Department of Marketing supports the B.S. major and Ph.D. concentration in Marketing, and hosts the W. P. Carey MBA specialization: Strategic Marketing and Services Leadership.
Contact
Office: BAC 460
Mailing Address:
Main Campus PO BOX 874106 Tempe, AZ 85287-4106
Phone: 480-965-3621
Fax: 480-965-8000
Email: wpcareymkt@asu.edu
Mail Code: 4106
Paul Mirshak joined the ASU faculty in 2013.
Michael Mokwa's primary teaching interests are in strategic marketing management, strategic branding, sports business and leadership.
Detra Montoya's research interests include multicultural marketing. She teaches brand management and sales management courses.
Andrea Morales' research areas focus on consumer behavior and social psychology. Her current research examines social influence, emotions, consumption & contamination, and aesthetics & perceived effort.
Olsen is an associate professor with the W. P. Carey School of Business at ASU. His research focuses on innovation and consumer behavior.
Amy Ostrom is the PetSmart Chair in Service Leadership. Her research interests focus on services marketing, transformative service, customer adoption of technology-enabled services and role in service outcomes.
James Palmer is considered one of the foremost package goods marketing, advertising and media experts in the country.
John Pierce teaches courses in sports business (undergraduate) and product and service innovation (MBA) at ASU and is a founding partner in Player 2 Studios, an esports and gaming focused firm.
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Ajith Kumar joined ASU in 1991. He is on the editorial board of the Journal of Business Research, since 1996. He teaches courses in global marketing, among others.
Christopher Lee is a Clinical Assistant Professor in marketing in the W.P. Carey School of Business. Professor Lee earned his Ph.D. at the University of Oregon in addition to a background in the sports industry.
