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Home of the Center for Services Leadership, the Department of Marketing supports the B.S. major and Ph.D. concentration in Marketing, and hosts the W. P. Carey MBA specialization: Strategic Marketing and Services Leadership.
Office: BAC 460
Mailing Address:
Main Campus PO BOX 874106 Tempe, AZ 85287-4106
Phone: 480-965-3621
Fax: 480-965-8000
Email:Â wpcareymkt@asu.edu
Mail Code:Â 4106
Kate Eaton's research interests include product and service design and transformative services research.
Charles (Bret) Giles is a professor of practice focused in digital, data-driven and social media marketing.
Gray blends business knowledge, technology, aesthetics, and creativity into product and service experiences that benefit people, society, the planet, brands and their stakeholders.
Mark Hass is a professor of practice and a member of the Barrett Honors faculty at the W. P. Carey School of Business and the Walter Cronkite School of Journalism and Mass Communications.
Andrea Morales' research areas focus on consumer behavior and social psychology. Her current research examines social influence, emotions, consumption & contamination, and aesthetics & perceived effort.
Cialdini's research interests include persuasion and compliance, altruism, and the tactics of favorable self-presentation.
John Dietrich has spent nearly 20 years in sales, marketing, and business-to-business roles.
Kate Eaton's research interests include product and service design and transformative services research.