Executive Education
AI in Action: AI Fundamentals for Executive Leaders
AI is transforming how organizations compete, innovate, and make decisions. Leaders who understand how to evaluate and apply AI strategically will be better positioned to drive growth, improve operational efficiency, and create lasting competitive advantage.
This W. P. Carey Executive Education program is designed to immerse business leaders in artificial intelligence fundamentals and strategic applications. In this intensive four-hour, faculty-led experience, participants will explore AI fundamentals, examine practical business applications, and leave with actionable strategies they can immediately apply within their organizations.
A continental breakfast and parking validation are also included.
Program details
Upcoming dates
October 16, 2026
Location
McCord Hall, Tempe campus
Agenda
8:30 a.m. to 12:30 p.m.
(4 contact hours)
Cost
$550
Alumni scholarships and partner pricing options are available — contact us for more information.
Check out our tips for securing employer fundingWho is this program for?
This program is designed for professionals responsible for leading teams, improving operations, driving innovation, or shaping organizational strategy. Whether you're beginning your AI journey or looking to better evaluate emerging technologies, this program provides practical insights you can immediately apply.
- Business executives looking to integrate AI into their strategic planning and operational management.
- Managers aiming to leverage AI for enhanced decision-making and efficiency in their departments.
- Policymakers involved in setting guidelines and policies that govern the use of AI within organizations.
- Strategic planners responsible for the long-term planning and execution of business strategies that include AI technologies.
- Leaders who are charged with driving new initiatives and technologies in their companies to stay competitive in rapidly evolving markets.
What will I learn?
Participants will leave with a practical understanding of how AI can create business value while identifying opportunities for responsible implementation.
Participants will learn how to:
- Understand the core concepts, terminology, and capabilities of today's AI technologies.
- Identify high-impact business opportunities where AI can improve efficiency, productivity, customer experience, and decision-making.
- Evaluate common AI tools and understand when—and when not—to use them.
- Develop a strategic framework for assessing AI opportunities within their organization.
- Recognize governance, ethical, privacy, and risk considerations associated with AI adoption.
- Build an actionable roadmap for introducing AI initiatives that align with organizational goals.
- Lead conversations about AI with greater confidence and make more informed strategic decisions.
Faculty
Geoff Pofahl
Clinical Assistant Professor, Department of Information Systems
Geoff is a Clinical Assistant Professor who brings significant industry experience to the classroom in the areas of Data Science and Machine Learning. His industry experience included leadership roles at two small, fast-paced, software companies serving the retail price optimization space as well as several years as a Senior/Principal Data Scientist with IBM. Prior to his work in industry, Geoff taught various analytics and Applied Econometrics courses at both ASU and Michigan State University. He received his Ph.D. from Texas A&M University with special emphasis in the areas of Applied Econometrics and Industrial Organization.
Contact W. P. Carey Executive Education
Transform your career with business education for the new economy. Complete this form to start a conversation with the W. P. Carey Executive Education team. We are happy to answer any questions as you explore our offerings and prepare to attend. You can also email us at [email protected] for more information.