BA in Business MajorBachelor of Arts in Business with a Communication Concentration Business communication has exploded as a field with companies requiring more rapid and considered response beyond ordinary events to crisis communications. Historically in corporations these positions have been staffed with people trained in communication, English, journalism or other fields who lacked specific business knowledge. Graduates of this program will be better qualified to enter these positions with knowledge that will be immediately useful to potential employers and should advance their career progress. Bachelor of Arts in Business with a Sustainability Concentration Interest in sustainability issues is growing and, most likely, will be increasingly important to business in the next few years. Businesses all over the world are asking serious questions about how they can understand, evaluate and act on issues related to sustainability and still make sensible business decisions for both the short and long run. They currently seek individuals who understand the societal, scientific and business aspects of the issues. Graduates from this degree program will fill these needs. Bachelor of Arts in Business with a Tourism Concentration Tourism management and development combines marketing and economic development, with emphasis on managerial understanding to promote smooth operations. The combination of skills acquired from exposure to both business and tourism courses will make these graduates more marketable and productive in their functions. Bachelor of Arts in Business with an Urban Policy Concentration BA in Business with an Urban Policy concentration graduates will be well equipped to deal with the wide range of economic and business development issues. Historically urban planners have had little business background, but function in a system where business success is a key ingredient in high-quality, dynamic urban policy. Graduates of this degree program will be prepared to address urban policy issues from a highly qualified business perspective. |



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