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Sales and Marketing Essentials,
Certificate
BASMECERT
Advertising, Business, Communication, Global, Sports
Designed for undergraduate nonbusiness majors, the certificate program in sales and marketing essentials offers a set of courses that cover indispensable marketing knowledge in a wide variety of marketing application domains.
Students are required to enroll in two fundamental courses in marketing and also choose three additional courses from a larger set (services marketing, business marketing, global marketing, sports business and advertising) to tailor the certificate to their particular interests.
While some courses are offered in a face-to-face setting, the entire certificate is offered via iCourse for flexibility and convenience.
The certificate in sales and marketing essentials requires 15 credit hours. The entire certificate may be completed online.
To receive the certificate, students must complete all courses with a grade of "C" (2.00 on a scale of 4.00) or better.
No more than six credit hours may be shared between the certificate and other degree programs, minors, and/or other certificates.
Required Courses -- 6 credit hours
Electives (choose three) -- 9 credit hours
Prerequisite courses may be needed in order to complete the requirements of this certificate.
Enrollment requirements
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This certificate program is for nonbusiness majors only.
No more than six credit hours may be shared between the certificate and other degree programs, minors or other certificates.
A student pursuing an undergraduate certificate must be enrolled as a degree-seeking student at ASU. Undergraduate certificates are not awarded prior to the award of an undergraduate degree. A student already holding an undergraduate degree may pursue an undergraduate certificate as a nondegree-seeking graduate student.
Graduates who have combined the certificate in sales and marketing essentials with their major program of study may become more marketable to employers, and they often decide to pursue employment in sales or marketing.
Advanced degrees or certifications may be required for academic or clinical positions.
What are accelerated programs?
Accelerated programs allow students the opportunity to expedite the completion of their degree.
3 year programs
These programs allow students to fast-track their studies after admission and earn a bachelor's degree in three years or fewer while participating in the same high-quality educational experience of a 4-year option. Students should talk to their academic advisor to get started.
Accelerated master's
These programs allow students to accelerate their studies to earn a bachelor's plus a master's degree in as few as five years (for some programs).
Each program has requirements students must meet to be eligible for consideration. Acceptance to the graduate program requires a separate application. Students typically receive approval to pursue the accelerated master’s during the junior year of their bachelor's degree program. Interested students can learn about eligibility requirements and
how to apply.
What are concurrent programs?
Concurrent degrees allow students to pursue their own personal or professional interests, earn two distinct degrees and receive two diplomas. To add a concurrent degree to your existing degree, work with your academic advisor.
What are joint programs?
Joint programs, or jointly conferred degrees, are offered by more than one college and provide opportunities for students to take advantage of the academic strengths of two academic units. Upon graduation, students are awarded one degree and one diploma conferred by two colleges.
What constitutes a new program?
ASU adds new programs to Degree Search frequently. Come back often and look for the “New Programs” option.
What are online programs?
ASU Online offers programs in an entirely online format with multiple enrollment sessions throughout the year. See
https://asuonline.asu.edu/ for more information.
What is the Western Undergraduate Exchange (WUE)?
The Western Undergraduate Exchange (WUE) is a program in which residents of western states (other than Arizona) may be eligible for reduced nonresident tuition. See more information and eligibility requirements on the
Western Undergraduate Exchange (WUE) program.
Students from western states who select this major may be eligible for a reduced nonresident tuition rate of 150 percent of Arizona resident tuition plus all applicable fees. See more information and eligibility requirements on the Western Undergraduate Exchange (WUE) program
Web site.
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A minor is an approved, coherent focus of academic study in a single discipline, other than the student's major, involving substantially
fewer hours of credit than a corresponding major.
Certain major and minor combinations may be deemed inappropriate either by the college or department of the major or minor.
This is only the first required math course. This program may contain additional math courses; See Major Map for details.
The level of intensity represents a measure of the number and academic rigor of math courses required.
The level of intensity represents a measure of the number and academic rigor of math courses required. Courses included in the General level: MAT 142
The level of intensity represents a measure of the number and academic rigor of math courses required. Courses included in the Moderate level: MAT 117, MAT 119, MAT 170, MAT 210, SOS 101, CPI 200
The level of intensity represents a measure of the number and academic rigor of math courses required. Courses included in the Substantial level: MAT 251, MAT 265. MAT 266, MAT 267, MAT 270, MAT 271, MAT 272, MAT 274, MAT 275
Students pursuing concurrent degrees earn two distinct degrees and receive two diplomas. ASU offers students two ways to earn concurrent degrees: by choosing a predetermined combination or creating their own combination. Predetermined combinations have a single admissions application and one easy to follow major map. To add a concurrent degree to your existing degree, work with your academic advisor. Either way, concurrent degrees allow students to pursue their own personal or professional interests.
Concurrent degree programs are specially designed academic programs which provide high-achieving undergraduate students the opportunity to complete two distinct but complementary bachelor degrees at the same time. Students must meet minimum admissions standards for both programs and be accepted individually by both colleges offering the concurrent program.
Concurrent degree programs are specially designed academic programs which provide high-achieving graduate students the opportunity to complete two distinct but complementary graduate degrees at the same time. Students must meet minimum admissions standards for both programs and be accepted individually by both colleges offering the concurrent program.
Accelerated bachelor's plus master's degree programs are designed for high-achieving undergraduate students who want the opportunity to share undergraduate coursework with graduate coursework to accelerate completion of their master's degree. These programs feature the same high-quality curriculum taught by ASU's world-renowned faculty.
Accelerated bachelor's plus master's degree programs are designed for high-achieving undergraduate students who want the opportunity to share undergraduate coursework with graduate coursework to accelerate completion of their master's degree. These programs feature the same high-quality curriculum taught by ASU's world-renowned faculty.
A rolling deadline means that applications will continue to be reviewed on a regular basis until the semester begins. International students should be mindful of visa deadlines to ensure there is time to produce necessary visa documents. Applicants are encouraged to complete and submit application materials as soon as possible for consideration.
A final deadline means that all applications and application materials must be received by Graduate Admissions by the deadline date. Applications that are incomplete may not be considered after the final deadline. Applications that are submitted past the final deadline may not be considered.
A priority deadline means that applications submitted and completed before the priority deadline will receive priority consideration. Applications submitted after the priority deadlines will be reviewed in the order in which they were completed and on a space available basis. An application is complete after all materials are received by Graduate Admissions.
