W. P. Carey School of Business
 W. P. Carey      ASU
W. P. Carey Undergraduate MBA Masters/Ph.D. Professional Development Departments Faculty/Research
MBA China Program

Curriculum

The W. P. Carey EMBA program in Shanghai curriculum integrates core management principles with an immersion in accounting, finance, supply chain management, service marketing, customer relations management, and management of services innovation. At the core of the curriculum delivery is the emphasis on the practical applications with direct business connectivity. The curriculum integrates global practices and local market characterizations to enable participants to excel in the modern economy.

In addition, the curriculum is designed with a strong interdisciplinary focus while achieving cycle time efficiency. Each course is delivered in an intensive manner over two consecutive weekends with four full days of face-to-face instruction. That is supplemented by online instruction materials to enable learning interactions between faculty and participants.

Basics Module

Strategic Management
Corporate Financial Management
Design for Performance Measurement and Incentive Systems
Opportunities and Challenges of Globalization

Accounting Module

Shareholder Value Creation and Financial Statement Analysis
Strategic Innovations in Cost Management and E-Business

Finance Module

Principle of Finance
Investment and Portfolio Management

Management Module

Managerial Economics
Corporate Governance and Merger and Acquisition
Strategic Decision Making in Business – A Game Theory Perspective

Modern Supply Chain Management Module

Global Supply Chain Management – Strategy and Planning for Effective Operation
Value Chain Innovations in Cost Management and Information Technology

Service Marketing and Customer Relationship Management Module

Brand and Channel Management
Customer Relationship Management

Service Innovation Module

Service Operations Strategy & Design for Customer Experience
New Product Development & Ecommerce for Service Centric Organizations

Annual Executive Forum on Emerging Issues


 

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