November 4-6, 2008
$2400
Registration is limited to 36 participants. Register now to secure your seat!
Your managerial decisions may enable your organization to function better, but do they add strategic value? What will you need to do differently to manage effectively at the next level?
The Essentials of Strategic Management will help you move beyond functional thinking and help you develop a "big picture" perspective of firm strategy. You will accelerate your leadership potential by understanding how each functional area fits into the overall strategy of the firm, how to introduce strategic considerations into organizational decision making throughout the functional areas and business units, how to formulate and communicate strategy throughout the organization, and how to achieve success through implementation.
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If you are a technical or functional manager who is highly regarded for your expertise and for achieving results, and you aspire to a senior management position, this program is for you.
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During the Essentials of Strategic Management Program, you will:
- Challenge your assumptions about strategy and develop a framework to critically evaluate your organization’s overall strategy.
- Understand how organizational effectiveness (i.e. optimization) can aid in and sometimes detract from strategy.
- Gain a better understanding of how strategy results from internal and external analyses.
- Develop a facility with tools for analyzing your markets, industry, and competitors and for identifying sources of internal competitive advantage, disadvantage, and parity
- Understand and internalize frameworks for cross-business unit strategy at the corporate level and how to coordinate strategy across distinct businesses.
- Develop action plans for communicating strategy throughout your current functional area and implementation plans.
- Apply these concepts in a risk-free environment with real-world business cases.
As a result of your participation in the Essentials of Strategic Management Program, your company will:
- Stimulate, develop and retain high potential individuals who show promise to advance into senior management.
- Develop tools for strategic thinking and a cross-functional perspective in their managers that can immediately be used in strategy formulation, communication and implementation.
- Benefit from participants’ ability to immediately and confidently apply what they have learned.
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Learning will be accomplished through a dynamic discussion and case study oriented approach designed to improve problem solving skills and judgment. Team projects, role playing and short presentations will also enable you to improve your teamwork and personal communication effectiveness.
- Day 1 will focus on understanding strategy, how it differs from organizational effectiveness, and how it helps guide the organization to avoid growth traps and achieve competitive advantage.
- Day 2 will focus on how to analyze the external environment, from the general socio-cultural, economic, technological and political, to the industry and to specific competitors. In addition, tools for analyzing internal firm resources and identifying those with potential to be sources of competitive advantage will be of central importance.
- Day 3 will focus on how to achieve corporate advantage through strategic synergies across business units and how to implement strategy throughout the organization.
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Amy Hillman is the Jerry and Mary Ann Chapman Professor of Business and Chair of the Department of Management. She received her PhD from Texas A&M University in Strategic Management and Business and Public Policy. Her areas of interest include corporate political strategies, corporate governance, and firm performance and resource dependence linkages.
Dr. Hillman is an Associate Editor of Academy of Management Journal and her research has been published in leading journals such as Academy of Management Journal, Academy of Management Review, Strategic Management Journal, Journal of Management, Journal of Management Studies, and Business & Society. She also serves or has served on the Editorial Review Boards of the Academy of Management Journal, Strategic Management Journal, Journal of Management and Journal of International Business Studies. Prior to joining academia, Amy was general manager of a retailing and manufacturing organization in the Southwest United States.
Balaji Koka teaches Strategic Management. He earned his doctoral degree in Strategic Management from the University of Pittsburgh. As part of his doctoral research Dr. Koka examined the nature and effect of social capital in the Global Steel Industry. More generally, he is interested in understanding the implications of strategic alliances and the firm's institutional context on firm performance.
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- How Strategy Differs from Organizational Effectiveness
- Growth Traps and Purposeful Strategic Direction
- Tools for Internal and External Strategic Analyses
- Market Opportunities and Internal Sources of Competitive Advantage
- Synergies Across Business Units
- Communicating Strategy Throughout the Organization
- Strategy Implementation
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At the time of registration, you may pay the program fee of $2400 by credit card or request that an invoice be sent to you or your company for payment. The program fee includes all instructional material, lunches, and breaks. Classes will be held on the Tempe campus of Arizona State University. Please refer to the list of local hotels for lodging options.
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